Gateway Global
Bespoke Transportation
San Francisco, CA
SERVICES
Brand DNA Development
Visual Identity Design
Website Design
-
For over 40-years, Gateway Global has been a leader in bespoke transportation services. As a second-generation company, with a strong reputation, the company’s marketing efforts were primarily focused on generating referrals by providing an incredible customer experience. With the dramatic decrease in both corporate travel and social events during the pandemic, the company strategically pivoted to expand their reach and activate other online marketing channels. With a breadth of services, including personal, business, and senior transportation support as well as corporate transportation solutions and complex event capabilities, the company needed a new brand identity that would reflect Gateway Global’s leadership as a trusted premier transportation partner, one whose dedication to safety, service, and comfort that Gateway Global provides is far superior to other providers.
-
A clear Brand DNA gave their team the tools they needed to communicate effectively both internally and externally across their many different audiences. A brand identity refresh modernized the existing logo system and color palette by infusing a sleek modernity that feels trustworthy and established, yet still approachable and inviting. Additionally, our team designed and developed a new website that captured the sophistication of the refreshed branding and reinforced their A-Z approach to providing seamlessly orchestrated global transportation and travel arrangements with world-class hospitality.
